Author Archives: Channel Mobile

USSD – what’s the big fuss anyway?

More about USSD: If you’ve ever topped up with airtime, then you’re already familiar with, [...]

‘Please call me’ still beats WhatsApp in SA

Please call me vs WhatsApp Please Call Me are very much alive in the marketing [...]

How Mobile Can Reward Loyalty – Thick and Thin

Mobile Can Reward Loyalty Mobile has become a great tool for brands to reward loyal [...]

Key stats on South African mobile space.

Stats on South African mobile space Mobile doesn’t just matter in South Africa. It pretty [...]

The Short Code 411

Short Code 411 We’ve all seen and heard about them. They’re advertised on the back [...]

Marketing in Africa? SMS is definitely not worth writing off

Marketing in Africa The relatively low penetration of smartphones in Africa, paired with high data [...]

5 Ways To Use USSD Codes for Marketing Purposes

USSD Codes & Marketing USSD has been around for some time now. These versatile codes [...]

Get Your Mobile Marketing Samba On!

Mobile Marketing & The Soccer World Cup The Soccer World Cup is already well underway, [...]

Mobile marketing statistics to help justify your budget

Mobile marketing statistics Many marketers have experienced it: presenting a case to superiors for a [...]