Category Archives: General News
USSD – what’s the big fuss anyway?
More about USSD: If you’ve ever topped up with airtime, then you’re already familiar with, [...]
Oct
‘Please call me’ still beats WhatsApp in SA
Please call me vs WhatsApp Please Call Me are very much alive in the marketing [...]
Sep
Key stats on South African mobile space.
Stats on South African mobile space Mobile doesn’t just matter in South Africa. It pretty [...]
Sep
The Short Code 411
Short Code 411 We’ve all seen and heard about them. They’re advertised on the back [...]
Jul
Marketing in Africa? SMS is definitely not worth writing off
Marketing in Africa The relatively low penetration of smartphones in Africa, paired with high data [...]
Jul
Get Your Mobile Marketing Samba On!
Mobile Marketing & The Soccer World Cup The Soccer World Cup is already well underway, [...]
Jun
Mobile marketing statistics to help justify your budget
Mobile marketing statistics Many marketers have experienced it: presenting a case to superiors for a [...]
Jun
5 Metrics to Assess the Effectiveness of Your SMS Marketing
Like with any marketing campaign, the only way to see the Effectiveness of Your SMS [...]
May
Channel Mobile Giving Back
Channel Mobile Giving Back At Channel Mobile we are all about giving back and supporting local events [...]
Apr